Your powerful marketing strategy to boost
visibility and engagement for your B2B events

Chez Vimeet Events, nous organisons nos propres événements B2B depuis plus de 20 ans :

nous avons développé une vision complète qui combine savoir-faire stratégique en marketing événementiel B2B et expertise technologique grâce à notre plateforme.

Cette double expertise d’agence et de prestataire nous permet de répondre parfaitement aux besoins marketing spécifiques des organisateurs.

Media plan

build targeted and impactful communication for your B2B events

Successful event communication starts with clear, targeted planning.

CHOOSE THE TOOL THAT MEETS YOUR NEEDS:
  1. Building a communication plan: we identify the media best suited to your event (website, email campaigns, industry blogs, social media, etc.) and define clear actions for each channel.
  2. Targeting the right media: based on your audience and event theme, we select the most effective channels to reach your target audience.
  3. Creating a detailed timeline: starting from the event date, we plan every step (announcements, reminders, follow-ups) to ensure smooth and impactful communication.
  4. Collecting and analyzing GDPR-compliant data: track performance in real time to adjust your campaigns while respecting participant data privacy.

Email campaigns

engage your participants with impactful digital messaging

Email remains a key channel to inform and convert your audience. With Vimeet Events, we help you design tailored campaigns that combine precise segmentation, engaging content, and smart automation tools.

Your participants receive the right information at the right time, upgrading their experience from the moment they register.

+30 %
average open rate

for segmented, personalized email campaigns.
Up to 3x more registrations
with a well-structured email sequence (save the date, reminders, key moments, last spots available, etc.).
Higher conversion rates
thanks to optimized CTAs and a fully responsive design.

Social media

engage your audience at every stage of the event

Social media plays a key role in the success of your B2B event:

  1. Before the event: generate buzz with targeted campaigns to announce dates, reveal speakers, and share exclusive content. Our posts boost the desire to attend and drive registrations.
  2. During the event: stream highlights live, share key sessions, and engage participants through dedicated hashtags, reaching audiences beyond the venue.
  3. After the event: extend the experience by sharing feedback, memorable photos or videos, and encourage participation in your future events.
+50 %
d’engagement

avec des publications régulières, ciblées et correspondant à la cible
3x plus
d’inscriptions

grâce à des campagnes sponsorisées ciblées.
Jusqu’à 70 % de reach organique
avec une stratégie de contenu bien pensée.
+50% engagement
with regular, targeted posts tailored to your audience.
3x more registrations
through strategic sponsored campaigns.
Up to 70% organic reach
with a well-crafted content strategy.

Phone outreach

boost participation with direct, personalized contact

Our in-house team manages phone campaigns tailored to your audience whether it’s convincing potential attendees, confirming a registration, presenting a program, or answering specific questions.

This direct approach ensures smooth communication and builds trust.

Qualification de
base de données
Engagement des participants
Gestion des plannings
de rendez-vous
François Jalbert, Directeur événements

Pour notre brique BtoB, nous bénéficions d’un pilotage efficace sur plusieurs aspects clés : commercialisation, stratégie marketing, gestion des inscriptions, communication ciblée et bien sûr, présence des équipes sur place pour assurer la bonne réalisation des rendez-vous d’affaires. Nous avons fait le choix d'utiliser la billetterie pour l'intégralité de nos événements.

GROWTH MARKETING

leverage your GDPR-compliant data to accelerate the growth of your B2B events

Whether you want to build a high-quality database or enrich an existing one, we help you collect relevant data while fully complying with GDPR requirements. Our data analytics tools let you track key KPIs such as engagement rate and performance by segment, enabling you to adjust campaigns in real time and continuously improve your results.

VERTICAL TARGETS
Depending on your needs and types of participants, let us determine the verticals that correspond to your event.
DEFINITION OF PERSONAS
Job title, company headcount, sector of activity... We offer clear personas that match the target audience.
ENRICHMENT
Our powerful tools enable you to find qualified data for your leads.

MAXIMIZE THE SUCCESS OF YOUR B2B EVENTS
 with a targeted, multichannel marketing strategy

Marketing is evolving fast, and we do everything we can to stay ahead! The success of your event marketing relies on a deep understanding of your target visitors and the identification of the most effective channels to reach them. That’s why Vimeet Events’ innovation team designs tailored, multichannel strategies to maximize the visibility and results of your events.